Civis Analytics Blog — Civis Analytics

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How data infrastructure investment transforms member-driven organizations

While data is an increasingly vital tool for member-driven organizations, too many of these groups are stymied by CRM systems that fail to deliver the features and functionality required to…

Civis Data Science, Nonprofit

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Follow This Four-phase Process to Move Your Organization From Spreadsheets to Data Tools

Most organizations know the importance of data for effective decision-making. They want to get better data analytics capabilities into the hands of their staffers, and they want to build fully…

Business, Nonprofit, Political, Public Sector

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Data-driven Best Practices for Nonprofit Donor Management

Building a cohesive strategy for donor management isn’t easy but it doesn’t have to be painful either. Success really comes down to two things: Knowing who you’re talking to Knowing how…

Nonprofit, Research

How national surveys can be an essential resource to your organization

Over the past few years, I’ve been fortunate to speak to leaders at nonprofits and social good organizations — individuals with a relentless drive to shed light on important issues…

Civis Data Science, Research

living room set up with a TV, a cell phone, and a radio highlighted

Persuasion is the most important part of messaging. Here’s the right way to test for it.

Advertising is omnipresent in American life. Advertisers spent a total of $49.1 billion on television commercials in 2021, up 6 percent year over year, pitching everything from cars to crypto…

Business, Civis Data Science, Healthcare, Nonprofit, Political, Public Sector, Research

dbt at Civis Analytics

Abstract For data practitioners who use dbt — an open source tool that facilitates SQL data transformations — it’s hard to imagine a life without it. Data engineers and data…

Civis Data Science, Civis Engineering

CRM + Outreach + Marketing + Reporting + Data Warehousing

How to Create an Analytics Tech Stack That Maximizes the Value of Your Organization’s Data

The modern analytics tech stack features a range of software tools to help nonprofit, advocacy, and political organizations better leverage the data they collect and make more informed, data-driven decisions.…

Business, Nonprofit, Political, Public Sector

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How Civis Platform strengthens and simplifies data security for political campaigns

Six years after Russian hackers leaked thousands of Democratic National Committee emails ahead of the 2016 presidential election, political campaigns remain firmly in the cybercrime crosshairs. While organizations of all…

Civis Data Science, Cybersecurity, Political

How Digital Inclusion Officials Are Closing the Digital Divide in America’s Biggest Cities

Summary: Digital inclusion — ensuring that all individuals and communities, including the most disadvantaged, have access to and use of critical information and communication technologies — is one of the…

Business, Digital Divide, Nonprofit, Public Sector

How Government Can Use Better Outreach to Aid Constituents

Note: An earlier version of this article was published on GCN.com. The $46.5 billion Emergency Rental Assistance program — created to assist U.S. households unable to pay rent or utilities…

Public Sector

Abstract image of differring types of survey results (pie charts, bar charts, scales, multi-selects)

Experiments in Survey Research: Improving Questionnaire Design

One of the biggest challenges in survey research is ensuring respondents provide accurate answers to survey questions. While it would be nice to believe people are careful and truthful in…

Civis Data Science, Research

Father and son sharing a table to work and attend school remotely

Data is essential to closing America’s digital divide. Here’s the insight we need, and how to use it.

About 80 miles inland from the Gulf of Mexico, nestled between the Rio Grande River and the Mexican border, sits Pharr, Texas. Home to a fast-growing economy and a young,…

Business, Digital Divide, Nonprofit, Public Sector

How the Infrastructure Investment and Jobs Act will bridge America’s digital divide — and what more must be done

President Biden’s Infrastructure Investment and Jobs Act, passed in Nov. 2021, commits $65 billion to connecting America — to expanding dependable high-speed internet access to all corners of the U.S.,…

Business, Digital Divide, Nonprofit, Public Sector

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What’s next for QSRs: Three strategies to boost success in 2022 and beyond

From the meteoric rise of digital ordering to the aggressive expansion of outdoor dining, the COVID-19 pandemic has drastically changed the ways in which quick-service restaurants operate — and left…

Business, Quick Service Restaurant

A family using a tablet as part of the home classroom.

How and why the digital divide is more important than ever

They say a picture is worth a thousand words, and arguably no picture says more about the realities of digital inequality than a viral photo disseminated across social media in…

Business, Digital Divide, Nonprofit, Public Sector

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How QSRs can use audience segmentation to supersize marketing impact

With nearly 200,000 quick-service restaurants across the U.S., grabbing — and holding — the attention of consumers is no easy feat. Yet as more quick-service restaurants become data-driven, the ability…

Business, Quick Service Restaurant

The more you know: how third-party data delivers a complete QSR customer picture

How well do you know your customers? We mean, really know them. Not just how they behave when interacting with your quick-service restaurants, but what they do when they’re out…

Business, Civis Data Science, Quick Service Restaurant

How rewriting Sniffer improved Civis Platform latency, reliability, and observability when it mattered most

As the 2020 U.S. election cycle hit overdrive, demand on Civis Analytics’ systems reached historic levels, resulting from a sharp increase in jobs — executable tasks in Civis Platform such…

Civis Engineering, Life at Civis

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