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    Enabling client independence through a custom R Shiny app

    No one likes being dependent on someone else for their day-to-day work. It leads to inefficiencies, a cycle of endless change requests, and a general feeling of powerlessness. Unfortunately, this…

    Blog Article
    Our Journey to SOC 2 Type II Compliance and How You Can Do It Too

    As Civis’ General Counsel, my day-to-day is filled with a wide-ranging mix of business and legal issues, including leading our data protection efforts… and also a lot of keeping this guy out…

    Blog Article
    Build a Disciplined Data Science Team

    The data-driven ideal looks a little different for every organization, but generally they share the common theme that the organization has a culture of turning to data for guidance in making important decisions. This whitepaper is for the data scientist who finds themself, or their team, in a spot where they’re ready to be more be more effective.

    Research Report
    Learn how data powers the personalized loyalty programs QSR customers demand

    The Civis Analytics eBook Made to Order: How Data Drives the Personalized Loyalty Rewards Programs QSR Customers Crave explores the foundations and must-have features of a data-driven, personalization-focused loyalty program that benefits QSR customers and brands alike.

    How For Our Future Uses Civis Platform’s Query Tool to Define and Refine Voter Outreach Success

    The Challenge For Our Future Action Fund organizes and mobilizes voters the old-fashioned way: through grassroots, one-on-one engagement.   The nonprofit builds progressive power through voter engagement and community organizing to…

    Case Study
    Experiments in Survey Research: Improving Questionnaire Design

    One of the biggest challenges in survey research is ensuring respondents provide accurate answers to survey questions. While it would be nice to believe people are careful and truthful in…

    Blog Article
    Highlights and insights from the 2021 Data for Gov Summit

    Public sector organizations work with more data than ever before, and while this information presents tremendous opportunities, it also poses unprecedented challenges. Civis Analytics’ Data for Gov Summit, held virtually…

    Blog Article
    COVID-19 Data Models: A guide for Public Sector Officials

    This blog was originally published on on May 26, 2020 Data science and predictive modeling are increasingly important in modern-day governments, and this is especially true as teams focus…

    Blog Article
    Persuading Illinois Residents to Wear Masks to Halt COVID-19’s Spread

    THE CHALLENGE Wearing a mask is one of the most critical steps citizens can take to reduce the spread of COVID-19. But as of June 2020, only 66% of Illinois…

    Case Study
    Leveraging Data to Insure the Uninsured

    A core pillar of Enroll America’s quest is to get people insured. After noticing that their current outreach efforts with their Get Covered America Program wasn’t lowering the uninsured rate,…

    Case Study
    How Civis simplifies data centralization for federated nonprofits

    Data that is fragmented — siloed, duplicated, and scattered like leaves — is data without purpose or impact.  A clear, comprehensive understanding of the data at an organization’s fingertips is…

    Blog Article
    How the Infrastructure Investment and Jobs Act will bridge America’s digital divide — and what more must be done

    President Biden’s Infrastructure Investment and Jobs Act, passed in Nov. 2021, commits $65 billion to connecting America — to expanding dependable high-speed internet access to all corners of the U.S.,…

    Blog Article
    Lyric Opera Case Study

    Most arts nonprofits face a similar challenge: modify their programming and marketing efforts in order to manage aging audiences, technological disruptions, and changes in cultural consumption. Lyric Opera of Chicago…

    Case Study
    How identity resolution enables 360-degree views of QSR customers

    Wondering why your customer loyalty is lackluster? Struggling to achieve optimal ROI for your loyalty program?  You’re not alone. According to a recent report from Nation’s Restaurant News and Informa…

    Blog Article
    Data-driven Best Practices for Nonprofit Donor Management

    Building a cohesive strategy for donor management isn’t easy but it doesn’t have to be painful either. Success really comes down to two things:  Knowing who you’re talking to Knowing how…

    Blog Article
    Regression, n.

    Statistical Regression is the process used to determine how two variables are related. In a typical graph where the data has been represented with a scatter plot, this involves drawing a line through the most visible trend among the data points, which shows the clearest relationship between the two variables. This shows how one variable affects the other in a visual, instantly digestible way.

    A Technical Guide to how Civis Identity Resolution Works

    Many organizations cannot at scale identify person-level records which represent the same individuals within and across data sources based on personally identifiable information to increase the efficiency of their analytics and targeting initiatives. Civis Analytics' Identity Resolution tool solves this problem. In this whitepaper we expose some of the science and data engineering that goes into this type of solution.

    Research Report
    Beyond the phrase “you are not your user”

    As we begin, I’d like you to take a moment to consider something very specific: the life and times of an astronaut. What is it like to be a person…

    Blog Article
    My homework assignment from the VP: How to bring data science to cancer research

    Earlier this year, Vice President Biden gave me a homework assignment in his dining room. He asked me, along with a few other data and analytics industry folks, to join…

    Blog Article
    Improving Support for HPV Vaccination Through Persuasive Messaging

    At some point in their lives, around 80% of all sexually active Americans will contract the Human Papilloma Virus. HPV, as it's more commonly called, is the most frequently transmitted sexual infection in the United States. It can lead to a range of health problems, including cancer. Each year, an estimated 34,000 US adults are diagnosed with a cancer caused by HPV.

    Research Report
    How national surveys can be an essential resource to your organization

    Over the past few years, I’ve been fortunate to speak to leaders at nonprofits and social good organizations — individuals with a relentless drive to shed light on important issues…

    Blog Article

    Our Method. Your Mission. Let’s Collaborate.

    You have a unique audience to reach. Let’s make sure your message gets the engagement it deserves. That’s the heart of our method.