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Demystifying data storage: which option is right for your nonprofit?

Most organizations are awash in data. They spend significant amounts of time and money attempting to harness and use vast amounts of information, yet many still find it nearly impossible…

Crash Course
Survey Methodology

Surveys are designed to facilitate greater understanding of an issue or population. But differences in survey type and methodology can produce very different perspectives and results. What is survey methodology?…

Crash Course
First-Party Data

The internet has reshaped the way companies interact with and market to customers. The data that online users choose to share with their favorite brands can be linked to a…

Crash Course

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