Use Your Data to Diversify Your Fundraising
February 15, 2023 11:00am (CT)
Event Length: 1 hour
Join ParsonsTKO and Civis Analytics to discuss optimizing your organization’s fundraising strategies for 2023. With the 2022 giving season severely impacted by inflation and a looming recession, strategies for donor data acquisition and processing need to be reevaluated to prepare for your next big fundraising push. Our panel will share technology resources and tips on strategies to help you set goals to optimize your donor lists, leverage your data to expand your donor base, and increase the diversification of your donor audiences and fundraising streams. We’ll also discuss structuring and utilizing data to quickly pivot and adapt at scale, as well as what you need to get started.