Understand who your customers really are—for free
Equipped only with a CSV of your list, you can immediately match it to the same national database used by Civis data scientists. Compare prospects against current customers, analyze 10 preloaded demographics, and get three automatically-generated insights in plain language.
What You Need to Know
- What It Does
- It provides demographics for your lists, and allows you to compare them to the national distribution and each other
- Who It’s For
- Marketing analysts or anyone who wants to better understand their customers
- The Data
- Our national database paired with your customer lists
Step by Step
A data-driven path to understanding your customers
Upload your consumer data.
With a simple drag and drop of a CSV file, Civis Explore cleans, clarifies, and matches your list to our file. You can load as many lists as you like, with parameters up to 50,000 unique individuals.
Compare your customers with the nation.
Crosstabs within the tool outline the demographics of the people on your lists. See if your customers have higher incomes, more education, and more.
Visualize your matched data.
Easily view your results in the form of summaries, aggregations, and bar chart data science visualizations so you can begin to inform your next big decision.